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PRODID:-//ChamberMaster//Event Calendar 2.0//EN
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REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20210929T160000Z
DTEND:20210929T200000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Growth Summit: Orange County Small Business Conference
DESCRIPTION:REGISTER HERE\n\nAbout this event \nGenerate leads and enhance your digital presence at the Growth Summit - Orange County Small Business Conference. During this event\, we will focus on small business financing\, marketing\, e-commerce\, and operations. Attendees will learn about accessing the necessary capital in recovering and growing post-COVID. Additionally\, you will hear from a keynote speaker\, who is a successful business owner\, talk about how to take your business to the next level through leadership and management.\n\nJoin us and learn how to:\n\n\n	Improve your marketing by building an e-commerce strategy\, branding\, social media\, and SEO improvements.\n	Build operational efficiencies and a successful team.\n	Maintain adequate cash flows through financial projections and building a growth plan.\n\n\nPrecautionary measures will be adhered to as indicated by State\, County\, City\, and Hotel guidelines regarding COVID-19.\n\n \n\nAgenda\n\n8:30 - 9:00 AM Registration\n\n9:00 - 9:15 AM Welcome Session\n\n9:30 - 10:15 AM Sessions I Breakouts\n\n10:30 - 11:15 AM Session II Breakouts\n\n11:30 -12:15 PM Session III Breakouts\n\n12:15 - 1:00 PM Keynote Speaker and Boxed Lunch\n\n \n\nSession I\n\nSession I - A | Developing an All-Star Team\n\nTune into this session to discuss actionable steps you can take to assess and develop your human capital talent into a formidable all-star force for your company. Utilizing individual skill sets and training to personal strengths ensures all individuals are functioning within the overall team at their highest and best use\, creating a competitive edge not easily duplicated.\n\nSession I - B | Social Media's Best Kept Secrets\n\nSocial media has become the number one way to drive revenue to your business. During this session\, you will learn the best practices advertising agencies use to increase followers and engagement. By the end\, you will have tactical strategies to implement into your social media plan and a specific action item you use in your business today.\n\nSession I - C | Cash for Growth\n\nCash is king. But the question is: cash for growth or growth for cash? To grow\, you need to maintain adequate cash flow. In this session\, you will learn how to understand your numbers and build financial projections to support your growth plan. Learn how to accurately project out your growth\, model it\, and stress test it to make sure capital will work effectively with your growth plan.\n\nSession I - D | COVID-19 SBA Funding Updates\n\nDuring this session\, we will cover updates from EIDL\, PPP\, and other funding opportunities to help your business.\n\n \n\nSession II\n\nSession II - A | Workforce Development\n\nGrow your team members' skills and develop the tools they need for business success. By elevating your workforce\, you scale your business to new heights. Tune into this session to learn about on-the-job training and hiring new employees while getting a subsidy at 90% for six months.\n\nSession II - B | Branding for Your Bottom Line\n\nSuccessful companies know the impact of their why on their customers and use it to their advantage. In this session\, you will learn about the six storytelling elements you need to make customers fall in love with your brand\, which will drive profits. By the end of this workshop\, you will be able to grab your customer's attention\, stir their emotions\, and make them loyal customers with your 1-page brand storyline that you can begin using right away.\n\nSession II - C | Video Content: The New Wave\n\nOnline content has started to make a shift from text to video in the last few years. By 2025 experts say 95% of all online content will be in video format. Throughout this session\, you will learn simple and effective ways to tell your story using video. You will discover what type of content to create\, how to create it\, and how to make it reach your audience. Attendees will leave with the ability to develop and launch a video that will engage their current and potential customers in new ways.\n\nSession II - D | COVID-19 SBA Funding Updates\n\nDuring this session\, we will cover updates from EIDL\, PPP\, and other funding opportunities to help your business.\n\n \n\nSession III\n\nSession III - A | Your E-commerce Strategy Optimized\n\nGet the most out of your e-commerce platform! Find out how to increase your leads and conversion rate to sales while lowering the drop-off rate. Throughout this session\, attendees will also learn how to create an e-commerce strategy to optimize their results for a flourishing online business.\n\nSession III - B | Dinero en Efectivo para Crecer\n\nEn esta sesi n\, aprender  c mo comprender sus n meros y construir proyecciones financieras para respaldar su plan de crecimiento. Aprenda a proyectar con precisi n su crecimiento\, modelarlo y realizar pruebas de tensi n para asegurarse de que el capital funcione de manera efectiva con su plan de crecimiento.\n\nSession III - C | Outrank Your Competition\n\nDiscover the Search Engine Optimization (SEO) secrets that will instantly improve your website ranking in search engines! During this session\, learn what SEO is and how to use it to your advantage to grow your website's traffic. Increase your ranking on Google and optimize your content based on Google's top 3 ranking factors. By the end of this\, attendees will be able to implement the techniques learned and be better equipped to make decisions based on SEO.\n\nSession III - D | Updates on Restaurant Revitalization\, Shutter Venue\, & ERTC
X-ALT-DESC;FMTTYPE=text/html:<img alt="" height="249" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/2848/Image/Screenshot2021-09-27180332.png" style="width: 475px\; height: 249px\;" width="475" /><br />\n<a href="https://www.eventbrite.com/e/orange-county-small-business-conference-tickets-164902428603" style="font-size: 0.933333rem\; letter-spacing: 0.5px\;" target="_blank">REGISTER HERE</a><br />\n<span style="font-size: 1.2rem\; letter-spacing: 0.25px\; color: rgb(57\, 54\, 79)\;">About this event&nbsp\;</span>\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Generate leads and enhance your digital presence at the Growth Summit - Orange County Small Business Conference. During this event\, we will focus on small business financing\, marketing\, e-commerce\, and operations. Attendees will learn about accessing the necessary capital in recovering and growing post-COVID. Additionally\, you will hear from a keynote speaker\, who is a successful business owner\, talk about how to take your business to the next level through leadership and management.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Join us and learn how to:</p>\n\n<ul style="padding-top: 10px\; padding-right: 0px\; padding-left: 2em\; letter-spacing: 0.5px\; margin: 0px\; list-style-position: initial\; list-style-image: initial\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">\n	<li style="margin: 0px\; padding: 0px\;">Improve your marketing by building an e-commerce strategy\, branding\, social media\, and SEO improvements.</li>\n	<li style="margin: 0px\; padding: 5px 0px 0px\;">Build operational efficiencies and a successful team.</li>\n	<li style="margin: 0px\; padding: 5px 0px 0px\;">Maintain adequate cash flows through financial projections and building a growth plan.</li>\n</ul>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><em style="padding-top: 0px\;"><span style="font-weight: 700\; padding-top: 0px\;">Precautionary measures will be adhered to as indicated by State\, County\, City\, and Hotel guidelines regarding COVID-19.</span></em></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">&nbsp\;</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Agenda</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">8:30 - 9:00 AM Registration</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">9:00 - 9:15 AM Welcome Session</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">9:30 - 10:15 AM Sessions I Breakouts</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">10:30 - 11:15 AM Session II Breakouts</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">11:30 -12:15 PM Session III Breakouts</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">12:15 - 1:00 PM Keynote Speaker and Boxed Lunch</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">&nbsp\;</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><em style="padding-top: 0px\;"><span style="font-weight: 700\; padding-top: 0px\;">Session I</span></em></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session I - A | Developing an All-Star Team</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Tune into this session to discuss actionable steps you can take to assess and develop your human capital talent into a formidable all-star force for your company. Utilizing individual skill sets and training to personal strengths ensures all individuals are functioning within the overall team at their highest and best use\, creating a competitive edge not easily duplicated.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session I - B | Social Media&#39\;s Best Kept Secrets</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Social media has become the number one way to drive revenue to your business. During this session\, you will learn the best practices advertising agencies use to increase followers and engagement. By the end\, you will have tactical strategies to implement into your social media plan and a specific action item you use in your business today.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session I - C | Cash for Growth</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Cash is king. But the question is: cash for growth or growth for cash? To grow\, you need to maintain adequate cash flow. In this session\, you will learn how to understand your numbers and build financial projections to support your growth plan. Learn how to accurately project out your growth\, model it\, and stress test it to make sure capital will work effectively with your growth plan.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session I - D | COVID-19 SBA Funding Updates</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">During this session\, we will cover updates from EIDL\, PPP\, and other funding opportunities to help your business.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">&nbsp\;</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><em style="padding-top: 0px\;"><span style="font-weight: 700\; padding-top: 0px\;">Session II</span></em></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session II - A | Workforce Development</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Grow your team members&#39\; skills and develop the tools they need for business success. By elevating your workforce\, you scale your business to new heights. Tune into this session to learn about on-the-job training and hiring new employees while getting a subsidy at 90% for six months.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session II - B | Branding for Your Bottom Line</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Successful companies know the impact of their why on their customers and use it to their advantage. In this session\, you will learn about the six storytelling elements you need to make customers fall in love with your brand\, which will drive profits. By the end of this workshop\, you will be able to grab your customer&#39\;s attention\, stir their emotions\, and make them loyal customers with your 1-page brand storyline that you can begin using right away.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session II - C | Video Content: The New Wave</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Online content has started to make a shift from text to video in the last few years. By 2025 experts say 95% of all online content will be in video format. Throughout this session\, you will learn simple and effective ways to tell your story using video. You will discover what type of content to create\, how to create it\, and how to make it reach your audience. Attendees will leave with the ability to develop and launch a video that will engage their current and potential customers in new ways.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session II - D | COVID-19 SBA Funding Updates</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">During this session\, we will cover updates from EIDL\, PPP\, and other funding opportunities to help your business.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">&nbsp\;</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><em style="padding-top: 0px\;"><span style="font-weight: 700\; padding-top: 0px\;">Session III</span></em></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session III - A | Your E-commerce Strategy Optimized</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Get the most out of your e-commerce platform! Find out how to increase your leads and conversion rate to sales while lowering the drop-off rate. Throughout this session\, attendees will also learn how to create an e-commerce strategy to optimize their results for a flourishing online business.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session III - B | Dinero en Efectivo para Crecer</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">En esta sesi&oacute\;n\, aprender&aacute\; c&oacute\;mo comprender sus n&uacute\;meros y construir proyecciones financieras para respaldar su plan de crecimiento. Aprenda a proyectar con precisi&oacute\;n su crecimiento\, modelarlo y realizar pruebas de tensi&oacute\;n para asegurarse de que el capital funcione de manera efectiva con su plan de crecimiento.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session III - C | Outrank Your Competition</span></p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;">Discover the Search Engine Optimization (SEO) secrets that will instantly improve your website ranking in search engines! During this session\, learn what SEO is and how to use it to your advantage to grow your website&#39\;s traffic. Increase your ranking on Google and optimize your content based on Google&#39\;s top 3 ranking factors. By the end of this\, attendees will be able to implement the techniques learned and be better equipped to make decisions based on SEO.</p>\n\n<p style="letter-spacing: 0.5px\; margin: 0px\; padding: 10px 0px 0px\; color: rgb(111\, 114\, 135)\; font-size: 16px\; line-height: 1.5rem\;"><span style="font-weight: 700\; padding-top: 0px\;">Session III - D | Updates on Restaurant Revitalization\, Shutter Venue\, &amp\; ERTC</span></p>\n
LOCATION:Great Wolf Lodge 12681 Harbor Blvd Garden Grove\, CA 92840
UID:e.2848.3813
SEQUENCE:3
DTSTAMP:20260503T040701Z
URL:https://santaanachamber.com/events/details/growth-summit-orange-county-small-business-conference-3813
END:VEVENT

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